Fantasy: High Page Rank = high traffic. Truth: Big error. Page Rank just demonstrates the ubiquity dimension of a site and has no association with traffic. Truth be told, numerous sites with low Page Rank even have high traffic. google inverted index
Fantasy: Once your site is recorded in an “interface ranch”, Google will punish it. Reality: Nonsense. Everybody can present your site to an “interface ranch”; so imagine a scenario in which it’s one of your rivals who did it to destroy your notoriety. Google won’t be that inept.
Fantasy: Once your site is punished and expelled from Google Search Engine Result Pages (SERPs), there will be no possibility to resubmit it once more. Truth: Big Mistake. On the off chance that you speculate you get punished, you better affirm it to Google and ask what the issue is. You are free to resubmit it as long as the issue has been fixed. Two issues that normally caused it are: you utilize dark cap strategies to advance your site (shrouding, making concealed connection, making entryway pages, and so forth) or you are being gotten by huge daddy calculation (you make a precise of another site/copy content).
Fantasy: Google Sitemaps will expand your Page Rank. Certainty: Big Mistake. Google Sitemaps is simply utilized as an extra apparatus to file your website pages; so don’t anticipate more.
Legend: Google will boycott your site in the event that you utilize free articles in it, since it contains copy substance. Actuality: It relies upon the quantity of free articles you utilized. There are numerous individuals state that free article is equivalent to copy substance, and Google will boycott it. In any case, envision; on the off chance that they truly do it, what number of news sites (which more often than not take their news from CNN and Reuters) that are being restricted by Google? Utilizing free articles as your substance is fine as long as you don’t cross the outskirt. I propose free articles are not over 30%-40% of your absolute substance.
Fantasy: Reciprocal Link is dead, and now it’s the ideal opportunity for one way interface. Certainty: This reality is still in discussion since Google never gave an affirmation about it. In any case, there is something in their assistance focus that maybe can address this inquiry: “Remember that our calculations can recognize normal connections from unnatural connections. Common connects to your webpage create as a major aspect of the dynamic idea of the web when different destinations locate your substance significant and figure it would be useful for their guests. Unnatural connects to your site are set there explicitly to make your site look increasingly prevalent to web search tools.” (taken from Google AdSense Help Center ) This possibly the motivation behind why numerous individuals think proportional connection is dead. Be that as it may, shouldn’t something be said about one way connect? We as a whole realize that the most widely recognized approach to get one way connect is by submitting remarks in mainstream sites. Is it accurate to say that it isn’t equivalent to unnatural connections? One thing without a doubt here; regardless of equal connection or one way interface, the two of them can be treated as unnatural connections by Google. What’s more, if that occurs, your approaching connections won’t influence your Page Rank and your situation in Google SERPs. There is no uncertainty that single direction interface is the best decision. Furthermore, the best way to get a characteristic one way interface is by making a new and intriguing substance so different sites will be intrigued to connection to it.
Fantasy: Participating in Google AdSense and Google AdWords will raise your Page Rank and your situation in Google SERPs. Actuality: Don’t you ever consider it. On the off chance that you trust that Google will consequently raise your Page Rank and your situation in their SERPs since you are joining AdSense and Adwords, at that point you commit a major error. Google has affirmed it in their assistance focus: “Google’s publicizing programs are autonomous of our pursuit result…. Interest in a publicizing program doesn’t emphatically or contrarily influence incorporation or positioning in the Google query items. Consideration and positioning are free administrations; we don’t acknowledge installment to assist incorporation or improve a site’s positioning for specific watchwords.” (taken from Google AdSense Help Center )